Public Workshops

Storylytic Public Workshops: Full Day and Half Day Sessions

Analyzing and presenting data is your future. You’ve heard about the fundamentals of data-based storytelling and are hungry for more. You want to become an accomplished interpreter who can bring data to life.

If you’re an individual looking for some personal development, or have just a couple of members of your team you’d like to get trained in the Storylytics narrative, these sessions are for you. New for 2017, these workshops offer the same storytelling learning as custom sessions but are for a broader audience using sample data. You’ll leave with a solid understanding of the success factors in storytelling, and practical tools that will make an immediate difference in your career.


Half-Day Workshop – Every Page Is A Story
Data Storytelling Fundamentals Workshop

Location: TBD

Date and time: Coming soon

Cost: $299 per participant ($337.87 including HST).


Data. It’s everywhere, it’s evolving, and it is enabling no end of analytics and insight for the business community. Yet the feeling of data rich, information poor still prevails. And the cry to close that gap has also never been louder.

Data Storytelling holds the answer to this challenge.

When we talk about stories, we’re talking about the exchange of information and ideas.  In data stories, our ideas are driven by analyses and insights.  Effective data stories combine analyses, narrative, and visualization to tell the tale. But as visualization alone can be interpreted in different ways by different people, building an effective narrative is the means to get your point across effectively.

In this workshop, we explore the importance of narrative – your words and explanation – in driving action and change. Time honoured storytelling techniques are reframed in the context of data, and you will develop new ways of communicating your findings and connecting with your audience. You will leave a stronger storyteller, and have practical tools to support your storytelling practice on the job.

Learning and Benefits

You will learn

  • The interactive relationship between data, narrative, and visual
  • How to apply the classic storytelling framework to data and analysis
  • How to address the unspoken contract between storyteller and audience
  • The POET technique – practical narrative technique to connect analysis to action
  • How your new skills apply to data analyses, emails, and other forms of communication

How you will benefit

  • Relevant data based examples to demonstrate techniques
  • Practical framework to support your storytelling on the job
  • Differentiate yourself with business critical communication skills

Who Should Attend

  • Data Analysts
  • Business Analysts
  • Managers in Analytics

"The ability to take data—to be able to understand it, to process it, to extract value from it, to visualize it, to communicate it—that’s going to be a hugely important skill in the next decades." - Dr. Hal Varian, Chief Economist, Google

Contact Info

P. 416.433.3413