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The world of data storytelling is ever-evolving, with changing viewpoints, trends, methods and more. Each month we’ll tackle a new topic with our unique Storylytics perspective.

Current Topic

The Oak Tree Model: A New Way to Think About Data Storytelling

Like an oak tree draws its strength from deep in its roots, strong data stories grow from habits you can’t always see. Discover how these habits can turn your data into stories that make decision-makers sit up and take notice.

Every Page is a Story

Strong data stories stand alone – they don’t depend on a human voice-over to deliver clear insights that demand action. Read on to see how the POET Technique™ works to make every page matter in your story. …

All Good (Data) Stories Start at the End

How do businesses keep insights flowing when physical distance is the norm? It’s harder, but not impossible. Data storytelling frameworks help lead the way. …

Make Data Matter

It’s never about the data. It’s about what the data can help us understand, and how it can bring us together to act. Articulating that value is how we truly make data matter. [Disclaimer: This article was written just before the start of Canada’s COVID-19 lockdown, and so much has changed in the months since …

What Story Is Your Data Telling?

Presenting data to create a business case that inspires action goes far beyond charts and graphs …

The Three Core Steps to Data Storytelling

Building an effective data story is based on a sequential process; – first data, then narrative, and finally visualization. …